The Investment Whisperer
  • Business
  • Politics
  • Investing
  • World
  • Business
  • Politics
  • Investing
  • World

The Investment Whisperer

World

This lawn has been named the ugliest in the world – but it’s all for a good cause

by admin January 13, 2024
January 13, 2024
This lawn has been named the ugliest in the world – but it’s all for a good cause

A brown and arid scrubland of a lawn is not something many gardeners would brag about.

But that is exactly the kind of yard competition organizers in Sweden were looking for when they launched the prize for the “World’s Ugliest Lawn.”

People from around the world were invited to post pictures of their dehydrated grass to social media in a bid to scoop the dubious accolade.

The intention, according to those behind the project, was to raise awareness of “saving water on a global scale by changing the norm for green lawns.”

The competition was launched in collaboration with Hollywood actress and environmentalist Shailene Woodley, who called the contest “an excellent way to influence people to use less water.”

Lawns, which can require large amounts of water to maintain, are coming under increasing scrutiny as climate change makes periods of drought more frequent and more intense.

The global initiative was launched on the official website for Gotland in Sweden. Explaining the rationale on its website, it said: “Huge amounts of water are used to water lawns for aesthetics. As the world gets warmer, water scarcity is a growing problem.”

Water scarcity in urban areas is projected to affect up to 2.4 billion people by 2050, according to UNESCO data.

“By not watering lawns for aesthetic reasons, we can protect the availability of groundwater,” the competition organizers said.

The unlikely title has been awarded to Kathleen Murray who lives in Sandford in Tasmania, Australia.

According to organizers, Murray’s lawn “boasts deep, dry divots created by three wild bandicoots (small marsupials endemic to Australia) and not one dust-covered decimeter is wasted on watering.”

Murray said in the press release about her triumph: “I am terribly proud! I knew I would have my 5 minutes of fame; even if it was for having the ugliest lawn on the planet! I am now liberated of ever mowing my lawn again.”

Murray is now in possession of a certificate and a recycled T-shirt proclaiming her as “proud owner of the world’s ugliest lawn.”

Organizers added: “Gotland aims to save water by changing the green lawn norm and showing Sweden and the world that sustainable behavior doesn’t have to be dull.”

The competition followed a similar one for the ugliest lawn in Gotland in 2022.

This post appeared first on cnn.com

0
FacebookTwitterGoogle +Pinterest
previous post
Rare skin fossil is oldest by 130 million years
next post
‘Would you like to upgrade?’ Travel brands want everyone to go premium — for a price.

Related Posts

Turkey orders detention of Istanbul’s mayor, a key...

March 19, 2025

Amazon deforestation falls more than 20% to its...

November 11, 2023

Police seize caiman during drugs and weapons raid

April 19, 2025

Firefighting pilot killed in helicopter crash as South...

March 26, 2025

Russian oligarch went to Moscow in effort to...

March 10, 2024

US and allies push for Israel-Hamas ceasefire to...

August 17, 2024

Uganda’s President Museveni warns citizens they are ‘playing...

July 23, 2024

‘Doing the least obvious thing’: Ukraine embarrasses Putin...

August 11, 2024

Putin lauds the strength of Russia’s war economy....

January 26, 2025

Land of the lost: Hidden lagoon network found...

December 17, 2023

    Stay updated with the latest news, exclusive offers, and special promotions. Sign up now and be the first to know! As a member, you'll receive curated content, insider tips, and invitations to exclusive events. Don't miss out on being part of something special.


    By opting in you agree to receive emails from us and our affiliates. Your information is secure and your privacy is protected.

    Categories

    • Business (1,399)
    • Investing (3,371)
    • Politics (4,552)
    • World (4,488)
    • About us
    • Contact us
    • Privacy Policy
    • Terms & Conditions

    Disclaimer: TheInvestmentWhisperer.com, its managers, its employees, and assigns (collectively “The Company”) do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

    Copyright © 2024 TheInvestmentWhisperer.com | All Rights Reserved